Customer Stories

Breaking bakers’ tradition with ecommerce

by Admin on Wed, 07/18/2018 - 04:03


Michelle Tan thought Singaporeans needed a bit more fun in their lives, and with demand for cheeky cake designs growing, she launched Naughtycakes – an online shop selling provocative cakes

In sunny Singapore, where we clock one of the world’s longest average working hours, the stress can get a little hard to handle.

Revitalising the TCM family business with ecommerce

by Admin on Tue, 06/26/2018 - 06:47


Ecommerce is seldom mentioned in the same sentence as Traditional Chinese Medicine (TCM). But Bobby Ng of Thye Hin Hoe Medical Store wants to change that by taking his business online and engaging a younger audience. Find out how the third-generation leader of this 61-year business is turning TCM around.

Tucked away in Bedok Central is Thye Hin Hoe Medical Store, a household name among many elderly residents.

Chasing the ultimate dream at the age of 22

by Admin on Thu, 05/24/2018 - 06:31


Benjamin Ho was an undefeated coach in the sport of Ultimate Frisbee until two defeats at the same time taught him that winning is not everything.

Benjamin Ho was standing on the sidelines of a field, twisting and turning his neck every few seconds to keep his eyes on the two Ultimate Frisbee semifinal matches being played simultaneously.

A guiding light for mumpreneur’s blooming ambition

by Admin on Tue, 04/17/2018 - 05:05


Lilian Chia used to disassemble bouquets of flowers to learn how to build them. Now the mumpreneur has started an online florist with fresh and bright ambitions.

When stay-at-home mum Lilian Chia was thinking of a name for her online flower business, she chose a pretty-sounding Floral Estella.

Championing the eco-conscious cause

by Admin on Tue, 04/03/2018 - 14:02


Singaporean Amy Ang’s online eco-friendly product store, The LaLa Lokal, was borne of a huge mindset and lifestyle shift after her mother was diagnosed with lung cancer. As a big believer of small changes that can help save the planet and the local community, she now hopes to spread the eco-conscious spirit.

From finance to fishballs: The story of a third-generation business

by Admin on Thu, 12/07/2017 - 03:44


Jerome Lim wants to keep his grandfather’s legacy alive by transforming the family business through technology.

The Chinese have a belief that wealth, which could also apply to family businesses, do not last beyond three generations. But that hasn’t discouraged Jerome Lim from taking over the reins of his family’s business, Ming Fa Fishball.